Juice Marketing LLC

"Squeezing the Most Out Of Your Marketing Dollar"

  • Home
  • Marketing Programs
    • ERP Newsletters
    • Content Vault
    • Press Release
    • Customer Success Stories
      • Full Length Case Study
      • Short “Customer Buzz”
    • Web Design
    • SEO
    • Show Me EVERYTHING!
  • Company
    • About Us
    • Blog
  • CONTACT US

How LinkedIn Groups Became Ruined and Useless

December 5, 2014 By Mark Badran 17 Comments

LinkedIn Groups RuinedThere was a time when LinkedIn Groups were really useful. Full of engaging posts and discussion threads around topics that group members were passionate and knowledgeable about.  But all that has changed.

In my opinion, LinkedIn Groups (and indeed, LinkedIn itself) are being ruined by indiscriminate spam along with shallow, off-topic, crappy content.

Here’s my take.

Continue Reading

Filed Under: Content Marketing, Social Media Marketing Tagged With: LinkedIn Best Practices, LinkedIn for Business

The Blueprint for Optimal Blog Design

October 14, 2014 By Mark Badran 2 Comments

Blog Design Blueprint

At Juice Marketing, we think a business blog is one of your most important Inbound Marketing tools.  But effective blogging is about more than just creating great content.

You also need to consider the structure and design if you want to drive more traffic, keep visitors on your site longer, and convert some of those visitors into real business opportunities (leads!).

Continue Reading

Filed Under: Blogging Best Practices, Content Marketing Tagged With: Blogging for Business, Blogging Tips, Content Marketing, inbound marketing

Website vs Subdomain – Where Should I Put My Blog?

September 17, 2014 By Mark Badran 3 Comments

SEO Image

This is a question I’m hearing more often now that many of our clients are adopting an Inbound Marketing strategy and redesigning their websites with a business blog at the centerpiece of their marketing.

I’m going to cut to the chase and state it now, and then you can read the rest of the article if you’re interested in learning why.

The Best Option for SEO is to Put the Business Blog in a Subfolder (on Your Website) Instead of a Subdomain.

This is true in almost all cases when it comes to the clients and industry we work with (small companies that are ERP and business software resellers). Here’s why.

Continue Reading

Filed Under: Blogging Best Practices, Content Marketing, Online Marketing, SEO Tips, Website Marketing Tagged With: Blogging for Business, Content Marketing, inbound marketing, SEO Best Practices

6 Steps to Better Blog Posts

July 25, 2014 By Mark Badran 2 Comments

Better Blog Posts Tips

Ok the secret is out. Content marketing drives traffic to your website and generates leads for your business.

So your marketing guy says you need to start blogging.  But several months have passed and you’ve spent hours writing articles … but traffic isn’t up, your SEO hasn’t improved, and you feel like nobody is even reading your blog.

So here are a few simple tips to creating better blog posts that just might turn things around.

Continue Reading

Filed Under: Blogging Best Practices, Content Marketing, Online Marketing Tagged With: Blog Marketing, Blogging Best Practices, Blogging for Business, Blogging Tips

Tips to Get the Most Out of Your Customer Success Stories

July 9, 2014 By Mark Badran 6 Comments

Customer Success Story Sign

So you’ve got a great success story … maybe even a few of them.  Now what?

Too often, we see fantastic success stories and glowing customer testimonials get shoved to the back of a corporate kit or buried among thousands of files on a network.  Success stories can be fabulous marketing tools if used properly.

Our clients often ask “how do you recommend we use it?” shortly after we’ve finished writing a new customer success story for them.

So we thought we’d share a few tips for putting those stories to work.

Continue Reading

Filed Under: Channel Marketing, Content Marketing, VAR Marketing Tips Tagged With: Content Marketing, success story marketing, VAR Marketing Tips

5 Reasons Great Content Attracts Leads

June 13, 2014 By Mark Badran 9 Comments

Content Marketing

Marketing today is all about content. Whether you’re updating the company website, sending a newsletter, nurturing leads, or using social media, you need great content.

Insightful articles and engaging content creates a dialogue that engages your audience, educates your prospective buyers, and keeps them coming back for more.

Here are 5 reasons that content marketing will attract technology buyers to your company and convert website visitors into leads.

Continue Reading

Filed Under: Content Marketing

Should I Share a Blog Post More Than Once on Social Media?

April 28, 2014 By Mark Badran Leave a Comment

Social Media Sharing

One question we get quite often from our clients is whether or not it’s ok to share a blog post or article on social media sites more than one time.

The simple answer is yes, and here’s why.

Continue Reading

Filed Under: Blogging Best Practices, Content Marketing, Social Media Marketing Tagged With: Social Media Marketing Strategy, Social Media Sharing

Marketing Cartoons: Content Marketing Mistakes

March 27, 2014 By Mark Badran Leave a Comment

Looking for some comic relief? Created by “marketoonist” Tom Fishburne, these cartoons are a humorous look at some common mistakes when it comes to content marketing. Just click on any of the images to see an expanded/larger version.

Enjoy!

1. Where’s Waldo Marketing

Stop throwing time and money at old and ineffective marketing tactics.  You’ll just get lost in the sea of every other company that’s doing the same thing (Buy My Product!).  Learn what speaks to your audience and deliver the content they need to understand how you can solve their problems.

Not Being Agile

Not Being Agile

Continue Reading

Filed Under: Content Marketing, Just For Fun, Social Media Cartoons Tagged With: Content Marketing, Social Media Cartoons

Sage Partner Marketing – A Few Recent Projects (March 2013)

March 22, 2013 By Mark Badran 1 Comment

For the past few months, the team at Juice Marketing has been hard at work creating newsletters, press releases, success stories, newsletter content, and redesigning websites to help ERP and technology partners “squeeze the most out of their marketing dollar.” Take a look at some of the exciting projects that we’ve been working on lately …
Continue Reading

Filed Under: Client Projects, Content Marketing, Email Marketing, Sage Partner Marketing, Website Marketing Tagged With: Content Marketing, Customer Success Story, Email Marketing, Juice Marketing, Sage 100 ERP, Sage 300 ERP, Sage ERP X3, Sage Partner Marketing

Content Marketing: How to Get Info To Prospects At the Right Time

August 22, 2012 By Mark Badran 1 Comment

As a technology provider, delivering educational content throughout a long sales cycle is one of most important things you can do to convert prospects into customers.  The process is called content marketing – the art of communicating with your customers and prospects and delivering valuable information without selling.

Instead, you educate.  And here’s why …

Continue Reading

Filed Under: Content Marketing, Sage Partner Marketing Tagged With: Content Marketing, Sage Summit

Next Page »

Free Marketing Tips

Join over 2,000 other small businesses that improve their marketing through our free monthly newsletter.

Popular Articles

Free Images for Your Blog or WebsiteHow to Feature Your ERP Projects on LinkedInWhy Do I Get So Much Spam on My Blog?5 Reasons You Need Content to Attract LeadsIs Direct Mail Making a Comeback?6 Simple Ways to Improve Local SEO

Search This Site …

What Our Customers Say

“Juice Marketing has been instrumental in helping us market our services and our team. They've become an extension of RKL eSolutions and the amount of exposure and activity this has generated has been incredible."

- Joe Noll | RKL eSolutions

Contact Us

120 Vantis, Suite 300
Aliso Viejo, CA 92656

Phone: (949) 340-3374

Connect Online

  • Facebook
  • LinkedIn
  • Pinterest
  • Twitter

Popular Links

Sage Newsletter ProgramWebsite DesignPress Release WritingOur PortfolioAbout Juice Marketing

About Juice Marketing

We provide cost-effective marketing programs and consulting to Sage and Microsoft partners. We specialize in helping ERP providers keep in touch with prospects during a long sales cycle.

Learn how we help you "Squeeze the Most Out of Your Marketing Dollar"

More On Juice Marketing

Copyright © 2023 Juice Marketing, LLC. All rights reserved. Content on this site may not be copied or reproducedd without consent.