In today’s world of “one day” deals, no-cost e-books, and coupon services, it has become so easy to try before you buy. But many of these services come with miles of red tape, short trial periods, and usually end with a sales pitch for the upgrade. In short, you often get what you pay for.
And then you have an email service provider like Mail Chimp…
Totally Free Email Marketing
Mail Chimp is a free email marketing service that offers so many templates, add-ons, and analytic tools it’s just … well, bananas. Now, you may be scratching your head thinking “this is too good to be true…” but trust us when we say that Mail Chimp will soon become your email marketing’s prime-mate.
There is a myriad of low cost email marketing companies out there (Constant Contact and Swiftpage come to mind). But it’s unbelievable what Mail Chimp offers for free. Forget about the typical “free trial” account with bare minimum features and stripped down reporting tools … there’s no “bait and switch” with Mail Chimp.
Full-featured … The Whole Banana
For starters, Mail Chimp’s website is extremely easy to use and navigate. With its simple interface, friendly mascot, and witty taglines, Mail Chimp makes email marketing fun and simple. Here’s what you get with the free version:
- Store up to 2,000 contacts
- Send up to 12,000 emails per month
- Access to Mail Chimp’s library of email templates
- Analytical reporting and social media integration
- A/B split testing campaigns
- Google Analytics integration
Not only is all that stuff free, some of the features aren’t even available with a paid subscription from competitive email service providers. Mail Chimp has everything you need to track and improve your campaigns.
Great Fit for Most Small Businesses
Of course Mail Chimp is a business and needs to make money after all. So there are plenty of opportunities to add features or expand your list beyond the 2,000-contact threshold. But it’s truly is amazing what they give away for free. For most small businesses, the free version will carry you for years.
Go ahead and check it out and see for yourself at www.MailChimp.com
Already using Mail Chimp? Tell us what you think
MailChimp is the best . . . they should be emulated!
Mark Badran says
Totally agree, it IS the best. It’s amazing how much they give away for free.
I’ve been using Mail Chimp for the last year. It is a great service and I agree, it’s amazing what is included in their free version. And they keep adding features.
In addition to the ease of sending email, I really like how easy they made it to create a signup page. I pasted the Mail Chimp generated code into my web site. Now people can subscribe to my email mail list and I don’t have to do anything.
Mark Badran says
Steve – that’s a great point. A lot of folks use Mailchimp for sending email (which is great!) but don’t take advantage of the EZ registration/form capture functionality.