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Introducing Jump Start Marketing for Sage Fast Track Partners

November 7, 2011 By Mark Badran Leave a Comment

sage-fast-track-jump-startWe’ve just launched a new channel marketing program designed to help Sage partners leverage the knowledge they gain from Sage Fast Track coaching and turn new ideas into action.

It’s called Jump Start Marketing.  Here’s the deal …

The Sage Fast Track program lays a great foundation of marketing knowledge and best practices. But once the coaching and curriculum is complete, many Sage Resellers have trouble finding the time and resources to implement what they’ve learned.

Stuff like creating blog content, developing customer success stories, improving Google search visibility, and figuring out which social media tools and platforms are worthwhile and which are a tremendous waste of time.

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Filed Under: Channel Marketing Tagged With: Channel Marketing, Channel Marketing Programs, Sage marketing, Sage Partner Marketing, Sage Partners, Sage VAR Marketing

Sage Connected Services Strategy

July 22, 2011 By Mark Badran Leave a Comment

The Sage Connected Services Strategy has been getting a lot of attention lately … and for good reason.  In fact, there was quite a bit of focus on Connected Services and “The Cloud” at the recent Sage Summit conference in Washington, DC.

Below is a 5-page article that describes the Sage web strategy as it relates to Connected Services and other online business solutions (click image to download).

Sage_Connected_Services_Web_Strategy

Filed Under: Channel Marketing, Sage Partner Marketing Tagged With: Sage, Sage marketing, Sage Partners, Sage Portfolio Strategy

What Every Sage and Microsoft Reseller NEEDS to Consider This Year

January 24, 2011 By Mark Badran Leave a Comment

It seems each new year brings a flurry of predictions about new marketing techniques that are gonna be the greatest thing since … well, you know.  However what works for one reseller may not work for the next because some tactics are practical and others aren’t.  So here’s our “short list” of emerging marketing trends every Sage and Microsoft reseller NEEDS to consider this year (or else!).

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Filed Under: Content Marketing, Online Marketing Tagged With: Content Marketing, LinkedIn Tips, Microsoft marketing, Microsoft Reseller, Sage marketing, Sage Reseller, Social Media, Twitter, VAR, Video Marketing

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